During the keynote presentation of ARA’s inaugural RentalTech conference, Dale Asplund, the COO of United Rentals, said digital is the new way forward. “In today's world, customers expect to do business when they want to do business, having a … [Read more...] about 15 Ways to Make Money with Construction Marketing Online
7 Ways To Turn Your Parts Into Profit
The pandemic has created a shift towards digitization like we have never seen before. As Steve Blank, the eight-time entrepreneur behind the Lean Startup movement, reiterated in a recent podcast, don’t waste a good crisis. Instead it's an … [Read more...] about 7 Ways To Turn Your Parts Into Profit
The Ultimate Guide to Construction Marketing (How To Rank on Google for Free)
Let’s start here. Why did I make this guide? I have come across too many businesses that feel as if they cannot compete online because they don’t have the construction marketing budget that the larger companies do. However, there is an … [Read more...] about The Ultimate Guide to Construction Marketing (How To Rank on Google for Free)
Vets’ Outlook on the Future of the Construction Equipment Rental Industry
"We were shocked when we got acquired. It was one of those shocking moments that things will not be the same.” This type of quote is not uncommon in the construction equipment rental industry... Scott Clevenger, VP of Sales at Arrow Material … [Read more...] about Vets’ Outlook on the Future of the Construction Equipment Rental Industry
Purchasing Construction Equipment: Calculating the Return on Investment
Purchasing construction equipment, especially high-ticket items, can be an unsettling process. There are few resources like we have in cars and homes to know what is considered a good price before we buy. Having the assurance that an equipment … [Read more...] about Purchasing Construction Equipment: Calculating the Return on Investment